Josh Cox A2 Media: February 2010

In order for me to create my own media product, i had to research existing products that are currently out at the moment. Here i have taken screenshots of album covers, the official websites and their Facebook page. In order to promote themselves and their media products, their websites are a reflection of their work. Using the same supporting pictures, texts, colours and fonts which all link back when recognised to their album cover. Making their work recognisable to their target audience is important and is supporting to the media product they are promoting currently.

I decided to use four of the most successful female recording artists in the industry today.

Alexandra Burke

Leona Lewis

Cheryl Cole

Beyonce

The video opens up with an extreme close up of the subject, and all you see is her eyes and a tear begin to roll down her cheek. Her eyes are big and have heavy eye make up which emphasises the emotion.

The next shot sees the subject lying in a bath tub with bubbles, just showing the top half of her body. On a wide shot you begin to see blood coming to the surface, and the subject holds her wounds.

The next sequence of shot is where the subject appears to be going back in time looking back at what has happens. On a wide shot you see a re wind of events.

Here you have another wide shot of the male figure playing the drums, this gives off the idea of a real music video showing a real artist.

This is an over the shoulder shot where the subject's back is facing the camera, as the shot progresses the camera focuses on her hand touching the picture and zooms in.

This shot is taken from indoors watching the subject outside through the window, a wide shot jsut showing the top half of her body giving the sense of a haunting and stalker like charchater.

A tight frame showing the two figures standing next to each other, showing a sense of companionship, being in love and a relationship. This scene is a look back at past events.

Another over the shoulder shot, having the subjects back towards the camera facing the mirror. As the shot progesses the frame zooms in coser, the intention of this shot is a self awareness where the subject comes to terms with herself and her emotions.

The extreme cloe up of the scissors is the shot which the viewer realises that the subject is attemtpting suicide. Flash backing to the beggining shots in the video we now learn why there was blood in the bath.

This over the shoulder shot sees the subject looking at herself dead in the bath, giving off the idea of a ghostly spiritual presense with effects she is seeing what we have seen.